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Ads, AI, Google Ads

Gemini models are coming to Performance Max

New improvements and AI-powered features are coming to Performance Max, including Gemini models for text generation. Go to Source Author: Blog Name: Google Ads & Commerce Google Ads & Commerce <img src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Logo.max-80x80.format-webp.webp" alt="Google Ads & Commerce" width="150"> Blog Post added on February 23, 2024 at 3:00 am | Powered by All The Way...

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Ads, AI, Google Ads

Demand more from social with AI-powered ads

Learn how Demand Gen campaigns can help you drive better results across YouTube and Google. See new case studies, videos, tips, and more. Go to Source Author: Blog Name: Google Ads & Commerce Google Ads & Commerce <img src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Logo.max-80x80.format-webp.webp" alt="Google Ads & Commerce" width="150"> Blog Post added on October 11, 2023 at 3:03...

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Ads, Blog, cart recovery, checkout, eCommerce, ecommerce marketing, ecommerce sales, retargeting, target audience

Winning Back Abandoned Carts: Effective Techniques for Cart Recovery

A solitary abandoned cart might seem inconsequential in the bustling digital bazaar that is the eCommerce of today. Yet, when looked at collectively, these unclaimed carts represent a staggering amount of potential revenue slipping away.  What causes a customer, eager to purchase, to suddenly change course? The list of reasons...

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Ads, AI, Google Ads, YouTube

Introducing new AI-powered ad solutions to drive demand

Google and YouTube’s new AI-powered solutions help advertisers multiply their creativity and generate demand. Go to Source Author: Blog Name: Google Ads & Commerce Google Ads & Commerce <img src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Logo.max-80x80.format-webp.webp" alt="Google Ads & Commerce" width="150"> Blog Post added on June 14, 2023 at 3:01 am | Powered by All The Way Digital

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Ads, Blog, Content, Content Marketing, hook, marketing, marketing strategy, Videos

How To Win Your Customer’s Attention & Provoke Action [VIDEO]

Discover the secret to winning your customer’s attention and provoking action with the first ingredient in our 5-part sales formula. Utilize this ingredient to agitate your customer’s pain point or speak to their aspirational state in such a way that they are compelled by the message where they… Stop....

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ad campaign, Ads, Blog, campaigns, click through rate, cost-per-click, CPC, CTR, Digital Marketing, Google, Google Ads, keyword strategy, keyword targeting, ROAs, search marketing

Don’t Waste Your Google Ad Spend: How Negative Keyword Lists Can Improve Your Google Ads Campaigns

As I was auditing yet another Google ad account at my agency Digital Street, one of the biggest and most common mistakes that popped up once again was no negative keyword list or negative keywords added to any of the campaigns. The ad account in question is spending $1500...

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Ads, Search, Shopping

Supercharging Search with generative AI

We’re starting with an experiment in Search Labs called SGE, Search Generative Experience, which uses generative AI. Go to Source Author: Blog Name: Google Ads & Commerce Google Ads & Commerce <img src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Logo.max-80x80.format-webp.webp" alt="Google Ads & Commerce" width="150"> Blog Post added on May 11, 2023 at 3:00 am | Powered by All The...

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Ads, Google Ads, video ads, YouTube

Reach Gen Z audiences where they are on YouTube with new music ad solutions

Reach Gen Z audiences across devices and formats with new music ad solutions. Go to Source Author: Blog Name: Google Ads & Commerce Google Ads & Commerce <img src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Logo.max-80x80.format-webp.webp" alt="Google Ads & Commerce" width="150"> Blog Post added on April 27, 2023 at 3:01 am | Powered by All The Way Digital

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Ads, Google Ads, Google Marketing Platform, Search Ads

It’s time to register for Google Marketing Live: May 23, 2023

Registration for Google Marketing Live is now open. Get a front row seat on Tuesday, May 23, at 9 a.m. PT. Go to Source Author: Blog Name: Google Ads & Commerce Google Ads & Commerce <img src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Logo.max-80x80.format-webp.webp" alt="Google Ads & Commerce" width="150"> Blog Post added on April 14, 2023 at 3:01 am |...

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