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21 Mar
AI Marketing, Blog, marketing consultant, Marketing Management

Marketer Vision: Your AI Marketing Coach

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Are you a marketer or business owner looking for a powerful secret weapon to help you think deeply and learn the intricacies of marketing? Look no further than Marketer Vision, the ultimate marketing framework designed to elevate your understanding and skills to new heights. Unlike other prompts, Marketer Vision...

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21 Mar
Blog, Content, Content Marketing, marketing, performance report

What We Didn’t Expect from Our 2022 Content Performance Report

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During 2022, DigitalMarketer generated 181 articles, 101 podcasts, and 141 youtube videos for public consumption (we also generated over 1,000 gated videos but we won’t include that data here). In our Content Marketing Certification we teach you how to build the Content Performance Report. The point is to allow you...

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17 Mar
Blog, Influence, Leaders, Leadership, marketing, Marketing Management

The Power of Influence: Transforming Lives Through Leadership

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Leadership, Vision, Purpose, and the Impact they have on both ourselves and others. Which people, or even more specifically, which characteristics come to mind when you think of the word Leadership? We all have different perspectives of what makes a great leader, and if we were to list names, there...

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14 Mar
Blog, Digital Marketing, Marketing Tips, marketing trends, Trending, Trends

How To Keep Up With Marketing Trends In 2023? 5 Tips For Digital Marketers

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Did you know that the compound annual growth rate in the digital marketing industry is projected to be 13.9% until 2026? The market is expected to reach $786.2 billion by that time frame.  This shows the importance of staying on top of new developments and adapting strategies accordingly — especially...

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14 Mar
AI Marketing, ai podcasting, Blog, Content Marketing, Podcast

5 AI Tools to Transform Your Podcast Production & Marketing Process

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After years of speculating about whether the buzz around AI was justified, by now, most of us as marketers and entrepreneurs have accepted that the promise of AI-enabled tools is real. It’s clear that AI technology will impact (and perhaps radically transform) almost every aspect of our work and lives. Podcasting...

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07 Mar
AI, AI Marketing, AI tools, Blog, Casey Stanton, fractional CMO, Marketing Agencies, Marketing Management

Fractional-CMOs Don’t Need to Be Scared of AI

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AI will not fundamentally change your role as a Fractional CMO, despite what the masterminds and gurus are selling. Are You Scared of AI? This feels like January of 2020, when the pandemic was just starting to get some attention. I remember going to my gym in Fishtown, Philadelphia and talking...

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07 Mar
Blog, copywriters, copywriting, email copywriting, Email Marketing, Marketing Agencies, Marketing Management

The L.O.V.E. 4-Step Email Copywriting Framework: Connections, Trust & Conversion

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Email is almost 40 times better at acquiring new customers than Facebook and Twitter. But only if you send the right emails, to the right people, at the right time.  There are countless ways to write copy that converts, but only one way to do it consistently: by using a...

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28 Feb
Blog, Marketing Management, Marketing Skills, skill development, t-shaped marketer

Why T-Shaped Marketers Hold the Key to Success in the New Marketing Age

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The benefits of being a T-shaped marketer and utilizing expertise from different digital fields to stay on top of this rapidly changing marketing landscape is crucial. We are witnessing unprecedented levels of digital disruption in marketing. AI is also assuming more marketing responsibilities and raising concerns that human marketing...

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28 Feb
agency growth, AI, AI Marketing, Blog, chatgpt, Marketing Management, Marketing Skills, Thomas von Ahn

ChatGPT for Marketing: How This AI Tool Will Impact Agencies

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Once ChatGPT made its debut, the discussion about what it will do to marketing agencies started almost immediately. There have been tons of articles, videos, and podcasts on this topic. As a result, those in the industry are getting a lot of mixed messages about the impact and use...

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