Shopify apps have made it easier than ever for businesses of all sizes to sell online. With the holiday season right around the corner, it is critically important to ensure your online store is capitalizing on every opportunity. As online shoppers arrive on your website, eager to buy gifts for...

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Working in sales can be fast-paced, exciting, and rewarding. However, when you aren’t armed with the right sales techniques, it can also be stressful. If you’re not performing or bringing your business many sales, you aren’t showing your company your true worth. If you’re currently experiencing a sales slump,...

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Marketing today is all about personalization. Marketers compile massive amounts of data on potential customers to help build targeted B2C advertising experiences for anyone who happens to be online. But personalization is also taking over in the B2B world – account-based marketing (ABM) is a prime example. There has been...

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Abandoning an online shopping cart may not be a big deal for a customer – but, for an eCommerce company, it could be a lucrative opportunity lost. An effective abandoned cart email strategy is the perfect solution. Start with this list of four abandoned cart email examples that will bring folks...

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In 2019 something strange happened to the world. The Covid 19 virus struck. While much of the virus dynamics and its aftermath will go down in the annals of history, what will also be important is how we went about living with the new work (and world) order created...

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“Jeff, what do you recommend I use for… ?” I get asked this question pretty regularly. To answer it once and for all, I have compiled this list of tools and resources I personally use and recommend. As you can guess, some of these tools are paid, but many are free....

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Smart contracts are the wave of the future, and you don’t want to be left behind. They’re an integral part of most cryptocurrencies, with Ethereum being one of the biggest smart contract companies in existence today. In fact, smart contracts can be used for a wide range of applications,...

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Getting your colors right, having a clean typeface, and everything else you have heard about branding is probably, mostly correct. However, this is where many entrepreneurs and brand designers fall short: aligning everything to form an identity. There is a difference between creating a memorable logo or color palette...

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Businesses of all shapes and sizes are embracing more flexible work environments, including rules that allow employees to work from home, flex time, and compressed work hours. The millennial generation is all about expecting more flexibility. Almost every company that has been able to convert its usual operations to a...

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Today, we can safely say that mobile devices rule the world since, according to research, more than 5 billion people have a mobile phone at their disposal. Such a huge audience needs high-quality mobile applications for everyday tasks, work, and just for fun. Nevertheless, a mobile app is a...

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