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Data, data analytics, keyword data, SEO, SEO strategy, seo tools, Sponsored

Is it time to switch to a new SEO tool?

30-second summary: The needs of an SEO agency are dynamic and change as the business grows From data accuracy to seamless functionality, the spectrum of SEO tools and their features is wide, but how do you decide? Five telltale signs that it might be time to start prospecting for new SEO software...

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Analytics, consumer data platform (CDP), Data, data management platform (DMP), data privacy, Digital Marketing, evergreen content, first party data, Google, Industry, industry trends, influencer commentary, SEO, third-party data, third-party data tracking

Seven first-party data capturing opportunities your business is missing out on

30-second summary: Third-party data is being phased out by big tech, making first-party data indispensable First-party data is willingly provided by users, helping you build a consumer profile Internet users are cautious about providing their data but will do if rewarded Tracking pixels, CRM platforms, surveys, and encouraging interaction and...

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Content, Data, data storytelling, Data Visualization, visual content

Unlocking the secrets of data storytelling in 2021

30-second summary: Data storytelling is the process of combining graphics and narratives to help audiences understand complex data There are eight types of graphs and charts that marketers can use to tell data stories This guide will help you understand why data storytelling is important and what best practices you should follow We’re...

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