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19 Aug
Black Friday Advertising, Blog, Digital Advertising, eCommerce, ecommerce marketing, Facebook, Facebook advertising, marketing strategy, Marketing Topics, Paid Media, social media advertising

7 Things You Need to Do AHEAD of Your Black Friday Facebook Ads According to Meta

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Are your Facebook Ads strategy ready for Black Friday?  This is THE time of the year when shopaholics are hunting for the best offers, so you need to make sure your Facebook Ads and Instagram Ads campaigns are ready to attract hungry buyers.  So, do you have your Black Friday Facebook...

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28 Jul
Blog, Boost Conversions, conversion optimization, conversion rate, Conversion Rate Optimization, eCommerce, ecommerce marketing, ecommerce sellers, optimization, Optimization Resources

Easy Conversion Rate Optimization Strategies: A Practical Guide On How To Optimize Your Store

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If you’re a store or website owner, one of your biggest goals is likely to increase customer conversions. After all, successful conversion rate optimization can make a world of difference when it comes to growing your business. What if we say you can take your struggling to store to a...

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14 Jul
Blog, Campaign Creation, Content, eCommerce, ecommerce marketing, Optimization & Testing, Paid Ads, search engine, search engine marketing, search engine optimization, SEO

Best SEO Strategies For Ecommerce Websites in 2023

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Are you a business owner looking to build a successful ecommerce website? If so, then SEO should be at the top of your list. Search engine optimization can make or break an online store – optimizing for search engines is essential for any ecommerce website if you want to stand out...

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08 Jun
Blog, Content Marketing, Digital Marketing, eCommerce, ecommerce marketing, ecommerce sales, marketing strategy, Social media, Social Media Marketing

10 Strategies to Mastering Social Media for Ecommerce

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Social media has become an indispensable tool for businesses in today’s digital age. You need it to connect with your target audience, boost your brand’s visibility, and drive sales. But most businesses and even beginner marketers don’t fully understand how to use social media for ecommerce. If you’re one of them,...

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08 Jan
become a content marketer, Blog, content marketer career, Content Marketing, eCommerce, ecommerce marketing

Best Practices for Content Marketing in 2023

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There is no silver bullet in content marketing. Just as there is no universally best approach to fat loss, you would be hard-pressed to find one content marketing strategy that works for every business.  However, that doesn’t mean your efforts are futile. Far from it. For 85% of businesses that...

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03 Jan
advertising, Blog, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, marketing, marketing your ecommerce product, Online Marketing

3 Steps to Sell More from Your Small Business Website

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Digital marketing is becoming more and more competitive. According to Census Bureau’s data, almost 5.5 million new business applications were filed in 2021, which is a 53% increase from 2019. Hit by global lockdowns and deprived of most traditional means of attracting customers, most of those businesses turned to the Internet...

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20 Dec
advertising, Blog, eCommerce, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, marketing, marketing your ecommerce product, merchant mastery, Online Marketing, online seller, product market fit, product marketing, shopify store, Videos

How Ecommerce Transformed Marketing 

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It’s getting harder to remember a time when the internet didn’t dominate the business landscape. In retail, entertainment, and many other industries, ecommerce and digital services have long surpassed their high-street counterparts.  So, how exactly has ecommerce changed the way we do business? And, in turn, how has that changed...

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20 Dec
become a content marketer, Blog, content marketer career, Content Marketing, eCommerce, ecommerce marketing

Why Content Marketing is the Only Marketing Left

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With more people using ad-blocking software to shut out unsolicited ads, the future looks bleak for marketers. But content marketing is the silver lining. And there are many reasons why the future is bright. Traditional marketing relies on outbound systems. It’s about reaching out to consumers to interest them in...

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28 Oct
advertising, black friday, Blog, cyber monday, eCommerce, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, holiday, holiday sales, holiday shopping, marketing, marketing your ecommerce product, merchant mastery, Online Marketing, online seller, product market fit, product marketing, shopify store

How to Use Content & SEO to Support Your Seasonal Marketing

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The big season is almost upon us. Is your small business ready? It is harder and harder to compete with corporate websites with huge advertising budgets. When just lots of consumers think the term “holiday sales” is synonymous with Amazon and Walmart, it is too challenging to get your products in...

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30 Sep
advertising, Blog, eCommerce, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, marketing, marketing your ecommerce product, merchant mastery, Online Marketing, online seller, product market fit, product marketing, shopify store

What You Need to be Doing NOW to Get Your Shop Ready for Black Friday

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Did you know that 130 million users use Facebook and Instagram to discover sales and buy products during Black Friday weekend alone?  This means that setting your shop up for success is an excellent way to attract all shopaholics into your business and make serious money. But, with so little...

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