Google Ads (AdWords)

Google Ads Policy Changes For Malicious Software, Compromised Sites & Unwanted Software

Google Ads is updating its Malicious or unwanted software policy on May 9, 2023. The policy will be split into three policies, Malicious software, Compromised sites, and Unwanted software. Go to Source Author: barry@rustybrick.com (Barry Schwartz) Blog Name: Search Engine Roundtable A well-rounded view on search engines and search...

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Google Ads (AdWords)

Google Ads Adds Automatically Created Assets & Loses Some Location Targeting Settings

Google Ads now supports automatically created assets, and the new customer acquisition goal is fully live. But also, in March, the "Search Interest" targeting and "Presence or Interest" exclusion will no longer be available in Google Ads. Go to Source Author: barry@rustybrick.com (Barry Schwartz) Blog Name: Search Engine Roundtable A...

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Google Ads (AdWords)

Google Ads Performance Max Adds Brand Exclusions, Page Feeds, Video Creation & More Reporting

Google Ads announced four new features coming soon to Performance Max, including campaign-level brand exclusions, page feeds, video creation tools and more reporting. Ginny Marvin, the Google Ads Liason, said on Twitter, "you likely saw account-level negative keywords started rolling out next month for brand suitability...

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