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Google Business Profile, Local Marketing, SEO

How to turn your Google Business Profile into a revenue-generating channel

Before purchasing, your customers always look for reviews and references to reinforce and validate their intent. In the U.K., I worked with an agency that served 600 small businesses of which a large percentage were florists. A flower shop customer’s intent can be one of the following: Look for seasonal flower...

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Google Business Profile, Social Media Marketing

Google Business Profile guidelines updated to include products

Retail businesses can now add in-store products to their Google Business Profile listings. How it works. When customers search for a Business Profile they can find a products carousel (on the Maps mobile app), or a carousel and “Products” tab if they’re using Google Search. With the “Products” tab,...

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Google Business Profile, Local

Google adds automated messaging through Business Profiles frequently asked questions

Google has added a new feature to help businesses automated some of the responses to questions submitted through their Google Maps and Google Search business listings. This new feature is part of your Google Business Profile and can be managed under the FAQs section of the messaging section. Automated messaging....

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Google Ads, Google Business Profile, Google Maps, Google News, Local, PPC

Google introduces three new travel products for hotels

Hotels looking to book new travelers and capitalize on this summer’s travel frenzy will soon discover a much easier way to manage and change their rates. What’s new. Earlier this week Google announced three new features to actively open the onboarding process for hotels wanting to list their...

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