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12 Sep
Google, Google search console, Google Shopping, Google: SEO, SEO

Google Search Console rolling out new Merchant Center integrated reports

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Google Search Console is rolling out new reports within the Shopping tab listings section with deeper integration with Google Merchant Center. Google is rolling out two new reports, one that shows you issues that are causing your products not to show in the Google Shopping tab and the other...

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15 Jun
Google, Google Ads, Google Shopping, PPC

Google trials automatically created assets for Performance Max

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Google has started testing its automatically created assets feature on Performance Max campaigns after announcing plans to do so at Google Marketing Live last month. Advertisers have reported seeing the scheme, which is available to all marketers as an open beta on Google Ads, replace the ‘Final URL expansion’...

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24 Mar
Display, Google Ads, Google Shopping, google shopping ads, PPC

3 new Google Discovery ads features

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Google Discovery ads have been updated with new features to help brands stand out on our most engaging ad surfaces, including Product feeds that spark audience interest Product-level reporting and data-driven attribution Measure incremental impact through Conversion Lift experiments New, engaging layouts & product feeds. Advertisers can leverage various layouts, such as...

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27 Dec
advertising, Apple Search Ads, Display, Facebook, Google, Google Ads, Google Analytics, Google Shopping, google shopping ads, Instagram, LinkedIn, meta, Microsoft, Paid Social, Pinterest, PPC, Privacy, TikTok, Twitter, YouTube

PPC 2022 in review: Performance Max, Apple Search, chaos at Twitter, and more

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2022 was a wild ride and we’re not just talking about NyQuil chicken or the slap heard ‘round the world at the Oscars. The digital marketing world was inundated with a new Chief twit, old platforms making comebacks (enter Microsoft), and more campaign automation features then we really care...

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