Google Archives - All The Way Digital

03 Oct

Google, google shopping ads, meta, PPC, Sponsored White Papers & Webinars

Webinar: Advanced Google Performance Max strategies by Cynthia Ramsaran

October 3, 2023
Posted by Web

If e-commerce is the heart of your business, staying ahead is not an option – it’s a necessity. Join paid search experts who unveil the strategy and innovation needed to take your business above and beyond the competition. Learn more by registering and attending “Elevate Your Business With Advanced Google...

03 Oct

Bing, Google, Microsoft, Platforms, PPC, SEO

Microsoft CEO: AI will make Google more dominant

October 3, 2023
Posted by Web

“Bogus.” That’s what Microsoft CEO Satya Nadella thinks about Google’s argument that there is actual choice in the search engine market. And artificial intelligence will provide zero advantage or hope for any companies that hope to enter web search – the “biggest no-fly zone of all,”...

30 Sep

advertising, Apple, Bing, Google, Microsoft, PPC, SEO

Microsoft blames Google for Apple rejecting offer to buy Bing

September 30, 2023
Posted by Web

Microsoft claims its attempts to sell Bing to Apple were blocked by Google. The tech giant’s CEO of Advertising and Web Services, Mikhail Parakhin, said he offered Apple more than 100% of the revenue or gross profit to make Bing its default search engine – but the...

29 Sep

Google, Search features, SEO

Google Search Generative Experience adds About this result feature

September 29, 2023
Posted by Web

Google today is adding its About this result feature to the AI-generated answers in the Search Generative Experience (SGE). What it does. About this result is meant to “give people helpful context, such as a description of how SGE generated the response, so they can understand more about the...

29 Sep

Google, SEO, Technical optimization

Google introduces Google-Extended to let you block Bard, Vertex AI via robots.txt

September 29, 2023
Posted by Web

Google today announced a new “standalone product token,” Google-Extended, that lets you control whether Bard and Vertex AI can access the content on your site. This seems to be the end result of a “public discussion” Google initiated in July, when the company promised to gather “voices...

27 Sep

Google, SEO

Google Search at 25: SEO experts share memorable moments

September 27, 2023
Posted by Web

How has it only been 25 years? Am I the only one who feels like there can’t have been a world without Google?! The search and technology behemoth has undoubtedly impacted most human experience across the globe in some form or another, but none more so than for the SEOs...

27 Sep

Google, Google: SEO, Search features, SEO

Google to block Bard’s shared chats from showing in Google Search

September 27, 2023
Posted by Web

Google will soon block Bard’s shared conversations from appearing in Google Search. Google Bard recently came out with shared conversations that let users publicly share the chats they had with Bard. Soon after Google Search started to discover those URLs, crawl them, and index them. The issue. Gagan Ghotra posted...

27 Sep

Google, Paid Social, PPC, SEO

Apple has 19 billion reasons not to build a Google Search rival

September 27, 2023
Posted by Web

Apple is not planning to create its own search engine to rival Google. Eddy Cue, Apple’s senior vice president of services, is expected to testify at the federal antitrust trial that there are no plans for an “Apple Search” model because its partnership with Google works better...

23 Sep

Google, Paid Social, PPC

Google accused of downplaying ad price manipulation

September 23, 2023
Posted by Web

Google has been accused of downplaying how much it quietly increases ad auctions. The search engine admitted at the federal antitrust trial that it “frequently” inflates ad prices by as much as 5% without telling advertisers – sometimes 10%. But marketers are calling the search engine out for being...

23 Sep

Google, Google Ads, Paid Social, PPC

Google denies manipulating ad auctions in resurfaced SMX Advanced clip

September 23, 2023
Posted by Web

Google denied manipulating ad auctions at SMX Advanced 2015 – eight years before admitting it actually does. During the conference’s keynote speech, Google Ad executive Jerry Dischler told the audience: “Full stop, we are not manipulating search results or manipulating the ad auction in order to increase profits....

Webinar: Advanced Google Performance Max strategies by Cynthia Ramsaran

Microsoft CEO: AI will make Google more dominant

Microsoft blames Google for Apple rejecting offer to buy Bing

Google Search Generative Experience adds About this result feature

Google introduces Google-Extended to let you block Bard, Vertex AI via robots.txt

Google Search at 25: SEO experts share memorable moments

Google to block Bard’s shared chats from showing in Google Search

Check Out These 5 Crazy Examples of AI Generated Music (Scary Good!)

Expert tips for a productive and balanced team by Cynthia Ramsaran

Daily Search Forum Recap: October 3, 2023

October 2023 Google Webmaster Report

Bing Tests Showing Number Of Visits On Search Ads Per Month

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