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Four Google SERP features for ecommerce SEO

30-second summary: Holiday season shopping is on and your ecommerce store whether a local shop or an international ecommerce brand needs visibility for sales How do you jump right in front of your potential customers and drive sales in a highly competitive space? SEO pioneer, former Pepperjam founder, and...

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Content, Google, Google updates, image optimization, on page SEO, page speed, page speed optimization, SEO, SERPs, website optimization

On-page SEO: a handy checklist to tick off in 2021 and beyond

30-second summary: On-page SEO is the process of optimizing your web pages and content for search engine crawlers It involves a lot of moving parts, so it’s easy to forget some elements or tweak them incorrectly This quick checklist will help you keep all the various on-page SEO elements...

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Bing Visual Search, Core Web Vitals, eCommerce, evergreen content, Google Lens, image optimization, image SEO, SEO, site speed, visual search engines

Image SEO: Best practices and tips for optimization

30-second summary: Optimizing images is an often overlooked aspect. While images might look great, they often end up with a filename that looks something like IMG982713.jpg that is not very descriptive. According to Internet Live Stats, there are 3.5 billion Google searches made every day. CannonDesign’s Vice President, Communications Director shares some key image...

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CDN, Core Web Vitals, CSS optimization, evergreen content, font optimization, Google, Google Page Speed, google ranking factors, Guide, image optimization, JavaScript optimization, mobile site speed, Page Speed Insights, ranking factors, SEO, SEO guide, server optimization, site speed, technical seo, Video Optimization, Webfonts, website optimization

Core Web Vitals report: 28 Ways to supercharge your site

30-second summary: Google plans to roll out the new Core Web Vitals update in early 2021. The overall size, dimensions, load order, and format of your images will drastically affect your PageSpeed score. Loading critical CSS and JS inline can improve the perceived load time of your site. Above-the-fold videos and large background images can...

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Content, content optimization, Core Web Vitals, evergreen content, Google, Google algorithm, google algorithm updates, Google page experience, Google Page Speed, image optimization, Industry, Mobile, mobile friendliness, mobile optimization, page load speed, Page Speed Insights, Search, SEO, SEO tips, technical seo

Google Page Experience update is all set to launch in May 2021 – Webmasters, hang in there!

30-second summary: Google plans to update its algorithm in 2021 to include a factor called Page Experience. This includes existing Google Search signals such as mobile-friendliness, safe-browsing, HTTPS, and intrusive interstitial guidelines. It also includes metrics in Google’s Web Vitals to do with a site’s loading speed, interactivity, and visual stability. For site...

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