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24 Mar
Influencer Marketing, Paid Social, PPC, Sponsored White Papers & Webinars

Make sense of your marketing with the 101 Guide to Marketing Attribution by Digital Marketing Depot

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Every marketer measures the impact of their activity but do they truly know the effectiveness of their activity and advertising spend? For the majority of marketers, the overwhelming answer is no. On average, marketers estimate they waste over one quarter of their budget (26%) on ineffective channels and strategies,...

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03 Aug
creator economy, Digital Marketing, Industry, Influencer Marketing, SEO, social media marketing (SMM)

The creator economy boom, bust, and need for SEO!

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30-second summary: The content creator economy has created the influencer marketing boom which has been accelerated and growth heavy However, bubbling under the surface is a growing climate of inflated risk, unstable ROI, and a shooing-away of vital practices in lieu of, what can be perceived as, a “faster track” to...

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09 Feb
Branding, creator economy, cryptocurrency, Esports, gaming industry, Industry, influencer commentary, Influencer Marketing, Internet marketing, NFTs, search innovation, SEO, Strategy, technological innovation, Twitch, Twitch SEO, web 3.0, web3

How to win at content creation, Esports, gaming, and web3 markets with SEO

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30-second summary: SEO is vastly underutilized in the content creation industry How can internet marketing lead to success in Esports and gaming? Anthony DiMoro discusses the needed innovation during the content, gaming, and web3 boom Despite a strong track record and success model within the digital marketing world, for multiple decades, SEO still...

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15 Jan
Affiliate Marketing, Blog, Content, Content Marketing, Digital Marketing, Influencer Marketing, influencers, Marketing Agencies, marketing careers, Marketing Management

5 Reasons You Should Start Using Influencers to Create Content for You

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Imagine spending 3, 5, 7, 10 years creating content about topics you love out of pure passion. Working through decision fatigue on what to create, what platform to focus on building, and not knowing the latest marketing monetization strategies to actually make money. Only creating from a place of...

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04 Dec
Affiliate Marketing, Content Marketing, DigitalMarketer, Influencer Marketing, influencers, Marketing Skills, Social media, Social Media Marketing

Episode 183: Why You Need a Simple Website with Edward van der Kleijn of Blam Websites

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Listen Now OUR PARTNERS: Generate leads and improve sales with automated chatbots from Bot BuildersFREE trial of email and SMS marketing with SendlaneFind out your Leadership Trust Score at Ready to Lead. Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like...

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20 Nov
Affiliate Marketing, Content Marketing, DigitalMarketer, Influencer Marketing, influencers, Marketing Skills, Social media, Social Media Marketing

Episode 182: Matchmaking Influencers, Customers, and Brands with Valerie Viramontes, Media Specialist at V2 Solutions

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When it comes to influencer marketing, what’s the secret to creating a win-win-win partnership for the influencer, the customer, and the brand? In today’s episode, host Mark de Grasse sits down with Valerie Viramontes, owner and media specialist at V2 Solutions, LLC. After much success in the business world, Valerie...

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21 Aug
Action (AIDA), attention, audience engagement, Audience Insights, branded search, Desire, Digital Marketing, Google, Influencer Marketing, Interest, Multitask Unified Model (MUM), Search, SEO, Sponsored

Influencers in today’s SEO

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30-second summary: With search getting more sophisticated there will be a strong relation between user signals and influencers Google’s Multitask Unified Model (MUM) and the AIDA (Attention, Interest, Desire, Action) model will impact search intent and influence a business’ search visibility Intellifluence’s CEO, Joe Sinkwitz explains key concepts surrounding the impact of...

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