Content, Diversity and Inclusion, Leadership and Management

30+ agencies form new group to support reproductive rights

A new group – Agencies for Reproductive Rights (ARR) – has been formed by more than 30 search organizations.  The group’s purpose. It is to provide abortion travel benefits for team members following the Supreme Court overturning Roe v. Wade. According to the ARR’s website: “Each agency …...

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Analytics & Conversion, Google: SEO, Leadership and Management, SEO

SEO reporting to impress: How to successfully report your SEO process, efforts and result

None of us have likely become an SEO for the love of reporting, in fact, it’s among the least favorite activities for many SEOs based on a poll I did a while ago.   However, decision-makers care a lot about reporting as it’s how we communicate and they assess the SEO...

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