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05 Feb
Affiliate Marketing, BOFU marketing, competitor research, Content, conversion optimization, Digital Marketing, Email Marketing, email marketing tools, evergreen content, keyword optimization, mobile marketing, mobile optimization, PPC, ROI, ROI Marketing, SEO, TOFU, website traffic analysis

Five tips to maximize profits as an affiliate marketer

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30-second summary: The affiliate marketing sector is worth more than $12 billion now and won’t die down anytime soon. Choosing a niche with high revenue potential is key. Focus on search intent and aim for BOFU. Optimize for SEO like your life depends on it. Targeting mobile may be a viable strategy. Are you aware...

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05 Jan
Content, content optimization, Core Web Vitals, evergreen content, Google, Google algorithm, google algorithm updates, Google page experience, Google Page Speed, image optimization, Industry, Mobile, mobile friendliness, mobile optimization, page load speed, Page Speed Insights, Search, SEO, SEO tips, technical seo

Google Page Experience update is all set to launch in May 2021 – Webmasters, hang in there!

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30-second summary: Google plans to update its algorithm in 2021 to include a factor called Page Experience. This includes existing Google Search signals such as mobile-friendliness, safe-browsing, HTTPS, and intrusive interstitial guidelines. It also includes metrics in Google’s Web Vitals to do with a site’s loading speed, interactivity, and visual stability. For site...

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21 Dec
Content, content quality, Development, Google, Mobile, mobile optimization, search rankings, SEO, SERPs, site speed, User Experience (Ux), Website Navigation, website optimization, website usability

Four website usability elements that improve your search rankings

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30-second summary: Website usability refers to how easy or intuitive a website is for visitors to interact with, and usability lies at the heart of delivering a compelling user experience (UX). Incorporating relevant keywords and building backlinks to your website is still crucial, but Google’s algorithm is continually evolving to reward...

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