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Platforms, SEO

Yandex scrapes Google and other SEO learnings from the source code leak

“Fragments” of Yandex’s codebase leaked online last week. Much like Google, Yandex is a platform with many aspects such as email, maps, a taxi service, etc. The code leak featured chunks of all of it.  According to the documentation therein, Yandex’s codebase was folded into one large repository called Arcadia...

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advertising, Amazon, Analytics & Conversion, Apple, Platforms, PPC, Sponsored White Papers & Webinars

Webinar: Your winning CTV advertising strategy in 2023 by Cynthia Ramsaran

Your B2B audience is full of avid TV watchers. In the days of linear television, it was nearly impossible (and very expensive) to target them accurately, which meant the TV screen was virtually off-limits for B2B marketers. Now, Connected TV has entered the scene, with digital roots and...

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