Platforms Archives - All The Way Digital

23 Nov

Sam Altman returns to OpenAI as CEO ‘in principle’

November 23, 2023
Posted by Web

Sam Altman is returning as CEO, OpenAI announced. It is – perhaps (hopefully?) – the final chapter of a chaotic week that saw Altman ousted as CEO, two interim CEOs announced and nearly every OpenAI threaten to quit and go to Microsoft unless the entire board...

Shocker – Sam Altman out at OpenAI in huge CEO change

November 18, 2023
Posted by Web

Sam Altman is no longer CEO of OpenAI. Mira Murati, OpenAI’s chief technology officer, has been named interim CEO, the company announced. Why was Altman ousted? Altman was not consistently candid in his communications with the OpenAI’s board of directors, “hindering its ability to exercise its responsibilities. The board no...

16 Nov

Platforms, SEO

New Yahoo Search experience to start rolling out in the first weeks of 2024

November 16, 2023
Posted by Web

Yahoo Search is expected to start rolling out aspects of its redesigned search experience in the first weeks of 2024. Brian Provost, the Senior VP and General Manager of Yahoo Search, said Yahoo Search will be launching in the very early days of 2024. Brian Provost...

15 Nov

Platforms, PPC, SEO

Report: Yandex search engine for sale

November 15, 2023
Posted by Web

Yandex N.V., which is now a Dutch holding company, is looking to sell off its search engine and all of its other Russian assets as part of a deal estimated to be between $5 billion and $6 billion, Reuters reported. Likely sale? A sale could come...

7 must-see Google Search ranking documents in antitrust trial exhibits

November 4, 2023
Posted by Web

The U.S. Department of Justice has released several new trial exhibits – including internal Google presentations, documents and emails related to ranking. Here are seven that specifically discuss elements of Google Search ranking: Life of a Click (user-interaction) Q4 Search All Hands: Ranking Ranking for Research Google is magical. Logging & Ranking Ranking Newsletter Bullet points for...

03 Nov

Platforms, SEO

Revenue, customer growth returns Semrush to profitability in Q3

November 3, 2023
Posted by Web

With customer and revenue growth hitting new highs in Q3, Semrush achieved its first profitable quarter since Q1 2021. That ends a stretch of nine straight quarters posting a net loss. Semrush’s third quarter revenue was $78.7 million, up 20% year-over-year ($65.8 million) from 2022. Earlier this year,...

31 Oct

Google, Platforms, PPC, SEO

Google CEO details how Chrome helped grow Google Search

October 31, 2023
Posted by Web

Google knew as far back as 2010 that Google Chrome would help drive more Google searches. We learned some exact figures today during testimony from Alphabet and Google CEO Sundar Pichai at the ongoing U.S. vs. Google antitrust trial. Users who switched to Chrome from Microsoft’s...

Ahrefs again calls out Semrush for ‘unethical practices’

October 27, 2023
Posted by Web

Ahrefs leadership is once again calling out Semrush for making “7 shameless edits” to an Ahrefs vs. Semrush comparison article written by Brian Dean before his site, Backlinko, was acquired by Semrush. The saga continues. That would actually be seven additional edits. Because previously, in Ahrefs mentions vanishing from Semrush-owned...

27 Oct

Facebook, Instagram, meta, Paid Social, Platforms, PPC

Meta ad revenue fuels blowout Q3, $11.6 billion in profits

October 27, 2023
Posted by Web

Meta’s third-quarter revenue jumped 23% to $34.15 billion, the latest indicator of a rebound in digital advertising. Meta, the parent company of Instagram, WhatsApp, Threads and Messenger, reported that: Ads viewed in the quarter increased by 31% from a year earlier. Average price per ad decreased by...

26 Oct

advertising, Amazon, Platforms, PPC

Amazon Ads launches AI image generation

October 26, 2023
Posted by Web

Select Amazon advertisers can now create AI-generated images to use in ad campaigns. Essentially, what the tool offers advertisers is the ability to add backgrounds or scenery to plain product images. Why we care. Amazon said its tool could lead to better ad performance. Products shown within a...

Sam Altman returns to OpenAI as CEO ‘in principle’

Shocker – Sam Altman out at OpenAI in huge CEO change

New Yahoo Search experience to start rolling out in the first weeks of 2024

Report: Yandex search engine for sale

7 must-see Google Search ranking documents in antitrust trial exhibits

Revenue, customer growth returns Semrush to profitability in Q3

Google CEO details how Chrome helped grow Google Search

Ahrefs again calls out Semrush for ‘unethical practices’

Amazon Ads launches AI image generation

Daily Search Forum Recap: December 8, 2023

Search News Buzz Video Recap: Google Gemini, Bing Deep Search, Google Reviews Winter Blast Update, Google Ads Search Partner Network, Ranking, Ads & More

Google November 2023 Reviews Update Completed After 29 Days

Google’s Alternative Feeds, Secondary SERPs & Current Tracking Challenges

Google Things To Know Snippets & Results Expansion

Shopping cart

Contact us for a FREE Google Ads audit. Limited time only!

HELLO, JOIN OUR NEWSLETTER