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20 Dec
advertising, Blog, eCommerce, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, marketing, marketing your ecommerce product, merchant mastery, Online Marketing, online seller, product market fit, product marketing, shopify store, Videos

How Ecommerce Transformed Marketing 

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It’s getting harder to remember a time when the internet didn’t dominate the business landscape. In retail, entertainment, and many other industries, ecommerce and digital services have long surpassed their high-street counterparts.  So, how exactly has ecommerce changed the way we do business? And, in turn, how has that changed...

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28 Oct
advertising, black friday, Blog, cyber monday, eCommerce, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, holiday, holiday sales, holiday shopping, marketing, marketing your ecommerce product, merchant mastery, Online Marketing, online seller, product market fit, product marketing, shopify store

How to Use Content & SEO to Support Your Seasonal Marketing

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The big season is almost upon us. Is your small business ready? It is harder and harder to compete with corporate websites with huge advertising budgets. When just lots of consumers think the term “holiday sales” is synonymous with Amazon and Walmart, it is too challenging to get your products in...

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30 Sep
advertising, Blog, eCommerce, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, marketing, marketing your ecommerce product, merchant mastery, Online Marketing, online seller, product market fit, product marketing, shopify store

What You Need to be Doing NOW to Get Your Shop Ready for Black Friday

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Did you know that 130 million users use Facebook and Instagram to discover sales and buy products during Black Friday weekend alone?  This means that setting your shop up for success is an excellent way to attract all shopaholics into your business and make serious money. But, with so little...

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23 Sep
advertising, Blog, eCommerce, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, marketing, marketing your ecommerce product, merchant mastery, Online Marketing, online seller, product market fit, product marketing, shopify store

5 Changes to Instagram Shops that CANNOT Be  Ignored

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Time to update your old-school item information, folks! Meta changes are coming to Facebook  and Instagram Shops, and that means your listings need to meet some new requirements.   Starting July 18, 2022, Meta will change the basic item information they need to display an item.  This is so buyers can...

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08 Sep
advertising, Blog, eCommerce, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, marketing, marketing your ecommerce product, merchant mastery, Online Marketing, online seller, product market fit, product marketing, shopify store, Videos

Planning Vs. Reality – 5 Typical Ecommerce Positioning Challenges

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Few industries have as much potential for success as online sales, but successful eCommerce positioning can be challenging when your plans don’t match reality. You know exactly what that means because you’ve seen it already. It’s the LinkedIn ad that has nothing to do with your job or the tech...

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27 Jul
advertising, Blog, eCommerce, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, marketing, marketing your ecommerce product, merchant mastery, Online Marketing, online seller, product market fit, product marketing, shopify store, Videos

3 Reasons to Choose Shopify for Ecommerce with Simon Trafford [VIDEO]

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Our brand new eCommerce Mastery Certification is available now: https://www.digitalmarketer.com/certifications/ecommerce-marketing-mastery/ Want to know why Shopify should be your number one choice for your eCommerce business? We have three of the top reasons to choose Shopify from the Head Coach of Merchant Mastery, Simon Trafford! Simon Trafford is the Co-founder and...

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21 Jul
advertising, Blog, eCommerce, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, marketing, marketing your ecommerce product, merchant mastery, Online Marketing, online seller, product market fit, product marketing, shopify store, Videos

Email Automations for Ecommerce Success with Simon Trafford [VIDEO]

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Our brand new eCommerce Mastery Certification is available now: https://www.digitalmarketer.com/certifications/ecommerce-marketing-mastery/ We want to help you take your tiny eCommerce store to a MASSIVE conglomerate! Here are three email automations you can set up to make your customers need more from you! Simon Trafford is the Co-founder and Head Coach at...

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18 Jul
advertising, Blog, eCommerce, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, marketing, marketing your ecommerce product, merchant mastery, Online Marketing, online seller, product market fit, product marketing, shopify store, Videos

Making Your Website Look Expensive with Simon Trafford [VIDEO]

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Our brand new eCommerce Mastery Certification is available now: https://www.digitalmarketer.com/certifications/ecommerce-marketing-mastery/ You can do a lot of things right, but as soon as ONE thing is off all you can see is exponential negativity! You want people to land on your site and have immediate trust! Here are 5 things that...

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14 Jul
advertising, Blog, eCommerce, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, marketing, marketing your ecommerce product, merchant mastery, Online Marketing, online seller, product market fit, product marketing, shopify store, Videos

Are Your Guarantees Hurting Your Online Sales? with Simon Trafford [VIDEO]

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Our brand new eCommerce Mastery Certification is available now: https://www.digitalmarketer.com/certi… One of the biggest wastes of space on your website is a guarantee without teeth, a guarantee can be great but it has to be TANGIBLE! Simon Trafford is the Co-founder and Head Coach at Merchant Mastery and one...

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23 Jun
advertising, Blog, eCommerce, ecommerce marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, marketing, marketing your ecommerce product, merchant mastery, Online Marketing, online seller, product market fit, product marketing, shopify store, Videos

Hidden Secret For Product Photography with Lauren Petrullo [VIDEO]

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Check out our brand new eCommerce Marketing Mastery Certification: https://www.digitalmarketer.com/certifications/ecommerce-marketing-mastery/ It’s IMPERATIVE that you have great photos, because great photos sell your product and start conversations with your customers! Not only are they important for your website, they can be repurposed for your email campaigns, social media, and more! Lauren...

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