26 May
AI, Search, Shopping

3 new ways generative AI can help you search

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Today, we’re starting to open up access to SGE (Search Generative Experience), one of our first experiments in Search Labs. Go to Source Author: Blog Name: Google Ads & Commerce Google Ads & Commerce <img src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Logo.max-80x80.format-webp.webp" alt="Google Ads & Commerce" width="150"> Blog Post added on May 26, 2023 at 3:01 am | Powered...

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11 May
Ads, Search, Shopping

Supercharging Search with generative AI

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We’re starting with an experiment in Search Labs called SGE, Search Generative Experience, which uses generative AI. Go to Source Author: Blog Name: Google Ads & Commerce Google Ads & Commerce <img src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Logo.max-80x80.format-webp.webp" alt="Google Ads & Commerce" width="150"> Blog Post added on May 11, 2023 at 3:00 am | Powered by All The...

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21 Apr
data privacy, Digital Marketing, digitization, Industry, influencer commentary, Local, online safety, privacy best practices, Search, Social media

How to safeguard your privacy while building your digital business

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30-second summary: The need to become a public persona in order to be a successful business owner is overrated Contrary to popular belief, it is possible to create an anonymous digital entity while using a majority of efficient marketing strategies The problem arises when you already have your personal data published and...

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05 Jan
2022, Content, Core Web Vitals (CWV), Google, Google updates, Industry, Mobile, page experience update, page speed, page title, Product Reviews update, ranking factors, Search, SEO, SEO myths, title tags, User Experience (Ux)

The not-so-SEO checklist for 2022

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30-second summary: With several Google algorithm updates in 2021 its easy to fall into a dangerous trap of misconceptions One factor that still remains constant is the value Google places on great content Core Web Vitals aren’t the end-all of ranking factors but a tiebreaker Read this before you create your SEO strategy...

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30 Dec
2021, Checklist, Content, Content Marketing, Digital Marketing, Google, google algorithm updates, Guide, Industry, Search, search engine updates, search marketing, SEO, SEO checklist, SEO in 2021, Top 10 list, User Experience (Ux)

Wrapping up 2021 with our top 10!

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30-second summary: 12 months, several curveballs, and some masterstrokes If you missed out, today is a great day to look through the Search Engine Watch lens for the year gone by Key themes that were front of mind in 2021 – Google’s updates, cookie death counter-strategies, mastering customer experience...

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26 Dec
Blog, Marketing Agencies, Marketing Management, Search, search engine, search engine optimization, SEO, seo experts, SEO strategy, seo tools

How SEO Works in Digital Marketing

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Search engine optimization (SEO) is an integral part of digital marketing. SEO helps with brand discoverability. When done right, SEO can create the most consistent and by far the highest-quality traffic source which doesn’t require on-going maintenance. Yet, SEO is usually the most isolated part of the marketing. Whether it is...

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