Auto Added by WPeMatico

ABM, Ad Campaigns, Ad Sequencing, Ads, Advanced PPC Strategies, artificial intelligence, Automation, brand design, broken links, consolidation, cookies, cost of sales, Cost Per Acquisition, CPA, CPM, Creative Strategy, CSS, CTA, CTR, DV360, Email Marketing, ETAs, Facebook Reporting, first party data, Google Certifications, heroblog, HTML, impressions, influencers, Javascript, Microsoft Ads, Microsoft Advertising, optimization, Organic Content, Paid Content, ppc strategies, PPC Strategy, Real-Time Bidding, Rollworks, RSAs, SA360, saas, SEO, Social Listening, Social Media Ads, SQL, taregeting, team work, third-party data, TikTok, Top25, Trends, URL, USP, UTM, video ads, voice search

Five Best PPC Advertising Strategies in 2021

Source Being one of the fastest ways for drawing new visitors to a website, PPC marketing is also one of the most powerful tools for attracting a target audience and business development. Although it goes hand in hand with SEO marketing, the main difference is that it is not organic...

Read more

Read More
ABM, Ad Campaigns, Ads, artificial intelligence, brand design, broken links, cookies, cost of sales, Cost Per Acquisition, CPA, CPM, CSS, CTA, CTR, DV360, Email Marketing, ETAs, Facebook Reporting, first party data, heroblog, HTML, impressions, influencers, Javascript, Microsoft Advertising, optimization, Organic Content, Paid Content, PPC, Real-Time Bidding, Rollworks, RSAs, SA360, saas, SEO, Social Listening, Social Media Ads, SQL, taregeting, team work, third-party data, TikTok, Top25, Trends, URL, USP, UTM

The Top 25 Most Influential PPC Experts in 2021

If there’s anything COVID-19 has taught us is the importance of community. As an organization, one of our many goals is to uplift the PPC industry and be a platform to highlight the growing talent in this community. Keeping that in mind, we are excited to present you all...

Read more

Read More
ABM, Ad Campaigns, Ads, Amazon, artificial intelligence, brand design, broken links, conversions, converted clicks, cookies, cost of sales, Cost Per Acquisition, CPA, CPM, CSS, CTA, CTR, DV360, Email Marketing, ETAs, Facebook Reporting, first party data, Google Ads, HTML, impressions, Javascript, Microsoft Advertising, optimization, Organic Content, Paid Content, Real-Time Bidding, Rollworks, RSAs, SA360, saas, Sales attribution, SEO, Social Listening, Social Media Ads, SQL, taregeting, team work, third-party data, TikTok, Trends, URL, USP, UTM

Amazon PPC VS AdWords: What To Choose

Source: Unsplash Online advertising is a major part of digital marketing. Whether you work as a freelance marketer or you own a business you want to promote online, learning the basics of online advertising is definitely necessary. Among the most popular PPC ad tools are Google AdWords and Amazon PPC. While...

Read more

ABM, Ads, artificial intelligence, cookies, cost of sales, Cost Per Acquisition, CPA, CPM, CSS, DV360, Email Marketing, ETAs, Facebook Reporting, first party data, HTML, impressions, Javascript, Microsoft Advertising, Organic Content, Paid Content, Real-Time Bidding, Remarketing, Rollworks, RSAs, SA360, saas, SEO, Social Listening, Social media, Social Media Ads, SQL, taregeting, team work, third-party data, TikTok, Trends

How to Combine Organic and Influencer’s Sponsored Content

The key to good content marketing is to create a smart strategy and decide on the purpose of your content. Using organic content is great but has its limitations, which is precisely why many marketers use paid content as well. Ads are very powerful but come with...

Read more

Read More
audience behavior analysis, audience engagement metrics, competitor analysis, content engagement, Digital Marketing, evergreen content, Guide, Social, Social Listening, Social media, social media analytics, social media data, social media guide, social media marketing (SMM)

Social media analytics 101: The data that matters most

30-second summary: Marketing decisions should be backed by data about consumers, their behavior, and conversions. Marketing and namely social media analytics provide numerous categories to analyze, so it is easy to get lost. In the article, Aleh Barysevich defines major points for a social media marketer to analyze strategy success or failure. Important...

Read more

audience engagement, audience engagement metrics, Brand Awareness, client relationship management, COVID-19, customer relationship management (CRM), Digital Marketing, Facebook, holiday season, holiday shopping, HootSuite, Industry, Insights, Instagram, KPIs, LinkedIn, market insights, metrics, Paid Ads, Paid Advertising, ROI, Social, Social Listening, Social media, social media advertising, social media marketing (SMM), social media metrics, Twitter, YouTube

How C-suite derives business value from social media: Q&A with Hootsuite’s VP of Corporate Marketing, Henk Campher

30-second summary: The pandemic drove people inside their homes and onto social media like never before. Hootsuite has closely been monitoring the changing behaviors of consumers online since the beginning of 2020. We caught up with Henk Campher, VP of Corporate Marketing and Head of Social Impact at Hootsuite, to help you...

Read more