Selling marketing is meta. You have to market your marketing ability, land the sale, then use those same skills to help your clients to get more traffic and conversions.
In reality, your sales pitch shows just how good you are at marketing.
A poor pitch = a bad marketer who can’t...
After 5 years of marketing agency experience in B2B, I started creating on Youtube 2 years ago when I went on maternity leave. I wanted to understand how video marketing and Youtube works so I could walk the talk when it came to selling video content to clients.
Welcome to the meta world of marketers. It’s a world where you spend your time marketing to marketers or business owners. Your content is all about marketing and each time you hit publish, you’re marketing.
Everything is marketing—and that’s where the line can start to blur. How do you market marketing?
LinkedIn has something no other social platform does, it’s built entirely on professional networks—and not on funny cat videos. Unlike YouTube, Instagram, Facebook, Twitter, and TikTok, people come to LinkedIn for one thing:
To connect with a professional network.
This means that people are in an entirely different mindset when they...
Reddit is the seventh most popular website in the US while Quora has a DR of 91
These factors make for great opportunities to build your brand’s online presence and enhance your E-A-T standing
This comprehensive guide helps you take advantage of Quora and Reddit marketing
Get ready to take advantage...
Return on investment is something which the investors would always want to get against any investments they make. Advertising on Facebook is no different. There are different ways you can get excellent ROI on Facebook ads.
Advertising on Facebook needs a good amount of investment, and there are different ways...
Even though LinkedIn may not be considered one of the biggest social media networks, it is undoubtedly one of the most important ones. That is especially true for business and social media marketers, and job seekers in both B2B and B2C segments.
In fact, in 2021, LinkedIn is constantly incorporated...
Facebook is one of the two advertising giants globally, with a significant share of all digital advertising budgets and complete control over social ads. Using Facebook ads, marketers activate their ads on Facebook, Instagram, Messenger, and WhatsApp.
Facebook’s advertising system has become very sophisticated over the past...
Very few SMBs use multiple channels for their online advertising
Facebook is the most effective channel based on the cost for CPM and CPC
It’s important to remember that every business is unique when it comes to deciding on budget allocation
For any business in the software as a service (SaaS)...
In the age of social media, internet users are shifting their attention to messengers. Other means of communication, like emails and phone conversations, have become less popular. This provides a new horizon for sponsored ads targeting customers directly.
In response to the popularity of messaging apps like Facebook Messenger, businesses...