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Advanced PPC Strategies, audience targeting, conversion tracking, Demographic Targeting, Facebook, Facebook Conversion tracking, retargeting, targeting, Tracking, tracking URLs, url tracking

Five Tips on How to Retarget iOS Users Who Opted-Out From Tracking

On April 26, 2021, the iOS 14 update launched and introduced a push notification that prompts users to either allow or deny apps to track their activity. According to a report by Flurry, during the first two weeks after the launch, 96% of US users chose...

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A/B Testing, Ad Settings, audience targeting, Facebook, Facebook Ads, Facebook advertising, Facebook Audiences, Facebook Optimization, Facebook Pixel Helper, facebook ppc, improve roi, retargeting, ROI, targeting

Facebook Ad Sets Optimization: 5 Crucial Tips For Maximum ROI

Even though all the teens seem to be living their best lives on TikTok, Facebook is still very far from dead and over.  The platform reaches 59% of the world’s population, and is the third most-visited website in the world. As such, it can certainly be leveraged for brand growth...

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