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Blog, Content Marketing, Social, Social media, Social Media Marketing, TikTok, Video Marketing

How to be an Industry Leader on TikTok

Becoming an industry leader on Tiktok will benefit your business in many ways; as a matter of fact, your marketing growth starts there. As a business owner, knowing what your competitors are yet to learn and delivering tons of valuable and workable information is a step to becoming an...

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Blog, Content Marketing, Social, Social media, Social Media Marketing, TikTok, Trending, Video Marketing

How To Use TikTok Trends To Reach Your Ideal Customers 

Trends are an excellent way to reach your audience on any social media platform. Just like Instagram often has viral trends that users capitalize on, TikTok also has them in abundance.  If you are on TikTok often, you will notice how many creators consistently announce new trends on Tiktok, and...

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Blog, Content Marketing, Social, Social media, Social Media Marketing, TikTok, Video Marketing

Is Your TikTok Audience a Different Avatar?

Does your Tiktok audience have a different avatar from other social media? Before I answer this question, be reminded that avatar here refers to buyer persona, a figment of your ideal audience.  When I started on TikTok, I enjoyed significant engagement after months of dedication and consistency, which intrigued me....

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Blog, Content Marketing, Small business marketing, Social, TikTok, tiktok tips, Video content, Video Marketing, video marketing strategy

How to Grow Your Small Business On TikTok

As a small business owner, you are probably always looking for new ways to reach potential customers and grow your business. Chances are you’re utilizing one or more of the usual channels to try and attract new customers, but there’s probably 1 channel you’ve overlooked: TikTok. With over 1...

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Blog, Content Marketing, Small business marketing, Video content, Video Marketing, video marketing strategy

6 Ways to Dominate Your Market by Merging SMS and Email Marketing

SMS isn’t the first channel that springs to mind when marketing. But it’s actually an incredibly effective channel to use. SMS has fantastic open rates, a brilliant response rate, and is great for customer engagement. However, it’s limited in terms of the more creative aspects of marketing (design, for example,...

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Blog, Content Marketing, Social, Social media, Social Media Marketing, TikTok, Trending, Video Marketing

Over Produced is Out, Personal and Authentic is in

As a business owner just starting on TikTok, I was very concerned about the quality of content I was putting out. I was overthinking every little detail, which caused delays in my posting schedule, and it just didn’t feel good. Even with the fun and easy way around TikTok...

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