Are you frustrated with email marketing? Does it seem like everyone simply hits send on a single email and rakes in the big bucks?
Or maybe you have heard how for every $1 spent, email marketing generates $38 and that it has the broadest reach of all the platforms.
If you are drowning in a sea of emails, email inbox management may be the answer.
Trying another life hack may not be enough. As soon as you get to your inbox to zero, the emails keep pouring back in.
To fight the chaos, AI email tools give you a leg...
Getting traffic to your site is nice, but there’s not much of a point if those visitors don’t convert.
There’s one tactic I use above all others to generate new leads:
A lead magnet.
They aren’t some newfangled tech trend. They’ve been an essential marketing tool for decades.
With lead magnets, you give...
In the realm of business data management, ‘Garbage in, garbage out’, is a well-worn phrase. And yes, for good reason!
As B2B marketers, the most valuable marketing asset you have is your database. It’s difficult to grow, maintain, and replicate. A large high-quality database gives you a huge competitive edge. The...
What are your goals with email marketing?
If you’re going to achieve those goals and see a return on investment, then chances are you’re not going to be able to do it without some level of automated email marketing.
What Is Automated Email Marketing?
Automated email marketing is a series of emails...
Did you know that nearly half of email traffic is considered to be spam? Plus, 30% of your email information becomes outdated in just one year because of obsolete and erroneous data.
In today’s competitive landscape, quality data is crucial for every enterprise that leverages email marketing channels. Many marketers...
Good subject lines are unique to each brand, but there are some universal no-nos when it comes to writing them. A subject line will often determine whether your email is opened and given a chance, or put into the digital trash can to become “junk mail.”
Email Marketing is a pillar of digital marketing. Not only is it one of the oldest forms of digital marketing, it has also proven to be the most effective in terms of converting views into revenue. As a marketing professional and/or successful business owner, you probably know this.
Just like letter-writing campaigns are essentially extinct, people assume that email marketing is a thing of the past. That is a myth. In actuality, email marketing is very much a thing of the present and, if utilized properly, can be making your business thousands. Let’s dispel...
If you think about marketing in today’s evolving digital landscape, generally what comes to mind is either some chic social media post or a huge billboard in Times Square. Emails might be one of the last things that pop up.
This is not surprising as emails have been considered the...